This is a great way to get over some of the hang ups we have about selling to people. It is great to listen to over and over to get the suggestions in your head so you can use them to help you get more sales and make more money.

I throughourly recommend this audio cd, anyone in any form of sales related role should have this. It's perfect for listening to in the car. Brian Tracys voice and the material he delivers is superb.
I became aware of many methodologies that have been used on me in the past and have adopted many helpful techniques.

He says something as if it is in "quotation marks," in EVERY sentence. Who talks like that? Gets to be distracting.

Also, he references "study after study" frequently, but I would love to hear him cite a study.

My main gripe with him is his speaking habit of quoting one-third to one-half of each sentence. You'll know what I mean when you listen to him speak about ANYTHING. No other speaker does this.

Having listened to this CD now 3 times I am amazed at it's challenge to my belief on how much I am worth. This CD dramatically challenged me to lift the lid on my own expectations with my earnings.

You truly do only earn what you think you are worth, and I have already now made plans to increase my earning capacity in the next year by at least 100%.

I found the CD's to be motivating and found a few long forgotten tidbits.

Brian Tracy has become one of my favorite mentors as I learn how to succeed in retail sales. I repeatedly listen to this CD as I travel in my vehicle. It is well organized, rich with information, and full of the wisdom of both research and personal sales experience success. From its beginning affirmation of the nobility of the sales profession to it's masterful coverage of the selling process including the art of closing a sale, it provides a framework of understanding for the values and responsibilities of those who work in selling as it should be done, so as to serve customers well. You won't regret purchasing this learning tool.

Brian Tracy has become one of my favorite mentors as I learn how to succeed in retail sales. I repeatedly listen to this CD as I travel in my vehicle. It is well organized, rich with information, and full of the wisdom of both research and personal sales experience success. From its beginning affirmation of the nobility of the sales profession to it's masterful coverage of the selling process including the art of closing a sale, it provides a framework of understanding for the values and responsibilities of those who work in selling as it should be done, so as to serve customers well. You won't regret purchasing this learning tool.

A must have , great easy to listen beautifully narrated, excelent tips one of the best, perfect for every level, highly recomended. Defenitely worth every penny.

I would not say The Art of Closing Sales has any ground breaking secrets that you cannot find in other sales books or courses. I will say the presentation style worked well for me. The information is not flying by to fast nor does it drag on and on. I would say for a professional seller who has been doing this for years will find a few points that maybe of value. Someone who is getting into selling should find this helpful.

I would not say The Art of Closing Sales has any ground breaking secrets that you cannot find in other sales books or courses. I will say the presentation style worked well for me. The information is not flying by to fast nor does it drag on and on. I would say for a professional seller who has been doing this for years will find a few points that maybe of value. Someone who is getting into selling should find this helpful.

This tape set by Brian Tracy is an abridged version of the program by the same name that Brian did for Nightingale-Conant and his fabulous seminar.

Don't expect all the answers here. There are some great ideas, probably more applicable to people who have the whole set and just want a quick refresher for those who have already been through the whole course.

In any event, I still recommend this tape set either as an introduction if you not familiar with Tracy. Also recommend the book by the same name and the complete tape series available from Nightingale-Conant.

This tape set by Brian Tracy is an abridged version of the program by the same name that Brian did for Nightingale-Conant and his fabulous seminar.

Don't expect all the answers here. There are some great ideas, probably more applicable to people who have the whole set and just want a quick refresher for those who have already been through the whole course.

In any event, I still recommend this tape set either as an introduction if you not familiar with Tracy. Also recommend the book by the same name and the complete tape series available from Nightingale-Conant.

I have to laugh when I see non sales people reviewing a product like this one and bashing it. How can a non sales person possibly understand sales and sales psychology?

I used to work with a guy who I will refer to as Eugene. Eugene was articulate, intelligent, clean looking and talked the talk. He had sales experience, 25+ years worth or actually 1 year repeated 25 times. He had the gift of gab. Despised sales trainers like Brian Tracy and his paycheck showed it. He was a know it all who knew nothing. Could talk to a prospect for an hour and in most cases talked them right our of buying. He thought he was a sales pro but was an outright amateur. Eugene didn't last long at any sales job because he always thought he was "overqualified" for the job even though he usually came in last place on the sales board.

The negative reviews here remind me of Eugene. They sound articulate and intelligent. Use good vocabulary and try to impress you. One of Brian Tracy's key phrases is to "seek to express not impress." Eugene and the one star reviewers here can learn from that.

Also funny how the 1 star reviewers refer to this products as a book. It's a tape set! These reviewers didn't even check the item they were reviewing and I bet never listened to the tapes. How could they when they refer to it as a book?

This tape set is a good start. You will learn consultative techniques as well as closing techniques that work. If you are a fan of SPIN, you may not like this program. Sorry to burst your bubble, but objections are part of the selling process as all real salespeople know.

And if you are a telemarketer following robotic techniques, you will be lost here. Ditto for used car and hard sell types.

After you listen to this tape set, I recommend that you read The Psychology of Selling and Advanced Selling Techniques by Tracy.

Nobody packs more detailed and accurate information than Brian Tracy. Brian Tracy takes the best sales methods, little known insider secrets and reveals them to the rest of us. Look at the super salesman that Brian is. And I more than tripled my sales while creating happier clients who give me tons of referrals since following Brians techniques.

They work.

My casette tape case says "revised for the 90's" and this program is. You will hear some of the old and some of the new. Tracy is a master at consultative type selling and at the same time recommend time tested closing techniques that have been working for decades.

Of course only real salespeople would know this. I also recommend the complete album from Nightingale-Conant by the same name by Brian Tracy.

There are many books on selling and many self styled experts. Few are real sales champions and fewer still can train and teach
sales skills and empower sales people top become extraordinary sales champions. Brian Tracy can.

Tracy encapsulates consultative type selling with closing techniques that really work. I highly recommend this tape set as a primer and for the real meat, study Brians book by the same name as well as Advanced Selling Strategies.

Some people talk the talk and that is all. Tracy can talk the talk and walk the walk. He has sat on both sides of the desk, has had an extraordinary selling career and is a builder of sales champions.

My review is of the six cassette version. This is definately one of the classics for audio sales training and it has held up over the years because overall it is very good. I spend a lot of time on the road and have listened to pretty much all the programs. Everyone needs to find their own style and there are many other great ideas out there but you will certainly find a very good foundation in these cassettes. One of the things I personally liked about these cassettes is that Brian Tracy sounds more normal(almost boring)compared to many of the high octane motivational crowd. It gives me a little more confidence that his techniques are sound and that he is not relying solely on the power of his personality.

My tape cassette reads, "Updated for the 90's." Well, on this tape you will learn tired, worn closing lines that were old far before the 90's. My advice, get your hands on a book called THE ACCIDENTAL SALESMAN by Chris Lyttle. He also has a audio sales training products on this website.

I enjoyed the first of the two CD's, but thought the second disc was directed towards "Cheesy Used Car Salesmen". This was a disappointment.

I have applied Tracys input at various times in my career. It is not the knowing but the application that helps us become better sales professionals. Some of his teachings are basic, common sense. Yet the way that he illustrates the usage and prinicples are second to none. Also encourage "Zig Ziglar on Selling."

I have applied Tracys input at various times in my career. It is not the knowing but the application that helps us become better sales professionals. Some of his teachings are basic, common sense. Yet the way that he illustrates the usage and prinicples are second to none. Also encourage "Zig Ziglar on Selling" and "Cars and People: How to Put the Two Together."