IMO the book is true to it's title and purpose: going beyond how to writing a patent, and informing the reader/inventor on the decisions to make BEFORE patent application and what their real-world impact on the value patent protection provides when granted.

Ma uses very clear and easy to read writing, the result of his extensive experience with the different aspects of the innovation, patent law, and facilitating the communication between inventors and lawyers.

As a reader, three things stand out of Ma's work that aren't easily found elsewhere:
1) the real-world examples his uses frequently to go beyond the basics of a concept
2) his use of graphics to illustrate complex relationships on those examples.
3) the practice cases following the examples, which helped me putting together the concepts "by doing"

Therefore I recommend this book to all inventors for the first time in devising how to protecting their inventions Intellectual Property value.