So many Realtors get into the real estate business and fail to survive. In today's fast paced, technology filled society, you need to be prepared for your new career. You need to understand the Internet and online marketing, but also understand how to develop leads, capture those leads and follow up with those leads. This book is 5 stars, a great read.

New realtors should be required to read Dan Gooder Richard Real Estate Rainmaker: Guide to Online Marketing, Gary Keller SHIFT: How Top Real Estate Agents Tackle Tough Times (PAPERBACK) (Millionaire Real Estate), The Millionaire Real Estate Agent: It's Not About the Money...It's About Being the Best You Can Be! and Loren Keim Real Estate Prospecting: The Ultimate Resource Guide, How to Sell Your Home in Any Market: 6 Reasons Why Your Home Isn't Selling... and What You Can Do to Fix Them before they're allowed to meet a client!

This book was full of great information and knowledge. An excellent guide for a real estate professional wanting to build an effective website. Informative also if you are hiring someone to build your website and need to be educated enough to recognize if the web designer is worth the money you are paying.
The author's website was informative too, but I felt it could have been more impressive in appearance. Afterall, the author is wrote a book about how to design a great website.
Overall, I recommend this book to any real estate professional who wants guidance in improving their online image, internet lead generation, and a more effective email campaign.

Full of tips easy to use and fuul with tools to sell your web site right away.

Good ideas and well organized but be careful if you are not strongly web knowledgeable as some info is out of date, having been written about 3 years ago. Web is changing faster than books being published can keep current.

This book is very simple for IT guys, But It will be interesting for those IT Experts who are new in Real Estate Online Business.

It covers from A-Z, with details and researches, full of examples and ideas.

There are too much examples and ideas that you will not be able to use all.

I recommend this book to IT Experts who are working in Real Estate Industry, New Real Estate Agents and Brokers, Real Estate Agents who are going to update thier websites (If they had one before ! ), and YOU.

This information will help the new and "not so new" agent understand the principles of working in an online world. From email to web presence, branding to building a business one can sell in the future, this book is replete with tips, tricks, links and insight from some leading real estate trainers and agents. Presented in a clear, easy to follow fashion you can use right now, this is a must read for anyone interested in the "new rules" of real estate.

As the world of real estate has become more automated, it's clear that online marketing is an integral part of that world. From personal experience, I have observed that the majority of real estate agents don't have a clue about websites or online strategies. This book covers from the basics all the way down to the nuts & bolts needed to effectively reach the internet generation of consumers. I highly recommend this book for any agent interested in learning what it takes to compete in the new reality of real estate.

As a VRA I am always loking for the best ways to market my clients to the Real Estate community. This book has it all when it comes to marketing Real Estate online. It has given me my e-marketing strategies, web site ideas and ways to market Realtors to the online community. It is an A+ in my book.

If you are an agent and have been doing online marketing this probably won't be a big help. If you are just getting going it makes for a good read and has some helpful info.

Hi. I am a REALTOR in the FL keys with 3 web sites. I found the information in this book very helpful. It pointed out very specific ways to promote a site and also provided good sources for backup.It is hard to find material these days like this that really point out ways to promote yourself online that really work.

Hi. I am a REALTOR in the FL keys with 3 web sites. I found the information in this book very helpful. It pointed out very specific ways to promote a site and also provided good sources for backup.It is hard to find material these days like this that really point out ways to promote yourself online that really work.

In reading this book, there is only one other venue where you will learn as much on marketing with the use of technology, that is the e-Pro course offered by NAR. This book walks you thru the process of setting up your technology marketing plan.

REAL ESTATE RAINMAKER: GUIDE TO ONLINE MARKETING was recommended to me by web designer. I have almost completed my first read and plan re-read it again. There's a lot of very detailed and specific information and is a must read for agents who market on the internet.

Vey well done book. I am not very savvy in computer however this book has helped me to understand better the concept of e-marketing. Fantastic book

This is the best book I've ever read on the subject of online marketing. One section alone, '75 Ways to Promote Your Site', is worth far more than the price of the book. When you factor in all the other practical advice, it's a must-read for any REALTORý who is serious about making money on the Web.

WOW! I am so energized after reading Dan Gooder Richard's book, REAL ESTATE RAINMAKER GUIDE TO ONLINE MARKETING! I'm not in Real Estate but in Retail with a store front as well as a website. I plan to use Richard's book as my bible for online maketing. Just wait. My website will be topnotch!!

Dan Gooder Richard really nails it with this second book. His first book was all about advertising and direct mail. This new book is all about websites and e-mail and how to use them for advertising. At last, the second half of the real estate marketing story has been told.

There are so many helpful hints in this book that it is hard to keep track. You have to read it a second and third time to really absorb everything. This is a must read for anyone interested in real estate marketing or marketing in general as the tips could be applied to many industries.

For once Dan Gooder Richard has boiled the complex world of real estate online marketing down to simple strategies novices and experts alike can put to use. This book is easy to understand and best of all it's practical. I would highly recommend this book to all levels of agents and brokers who would like to boost their online marketing efforts.

This book is great! It has everything the beginner needs to learn about how to use the Internet for marketing. I'm sure vertern Internet users would find the techniques helpful as well. It is easy to understand and gives step by step instructions for things like setting up a website and using emails effectively. I found it very helpful and would suggest it to anyone looking to grow their Internet business.

I truly enjoyed this book. It is a simple yet powerful guide to real estate e-marketing that really works. Dan Gooder Richard is in the trenches reporting on real life examples and telling what works and what doesn't. I use this book as a reference and a step-by-step guide. Get the book and get started maximizing your online business.

Everyone knows that the Internet is the first place many people turn to when they look for information and there is no exception when it comes to real estate information. If you are in the real estate realm, you need this book to find out how you can capture a portion this exponentially growing segment of the market.

This book is filled with a myriad of real-life examples from successful real estate agents. Surfing these example sites alone will give you ideas on what to do to improve your web site. The ideas within this book are useable and practical and explain the technology you need to know in terms you can understand. Specific products are mentioned by name so you aren't left wondering where to find a "whatchamacallit" to do "whatever" on your/for your web site.

And, unlike many other people who proclaim the Internet to be the ONLY important part of your marketing plan, this book advocates your web site being just one piece (but still a very important piece) of your overall marketing strategy.

The bonus to the book is the resource website. Unlike references and resources listed within a book, the accompanying website makes searching for products referenced within the text simple.

This is a detailed reference guide to the technology available to the real estate industry for the 21st century.

"Your new book is absolutely superb. I'm going through it now for the second time. Quite honestly I thought I knew what was going on with Internet marketing but I've learned more in the first 100 pages of your new book and tweaked my site even more. I think it should be mandatory reading for everyone who wants to get into online marketing for real estate business. I have yellow stickies all over the book, marking things to change and improve my e-marketing. This book is absolutely top notch. Anybody who reads this book will learn things that will more than put the cost of your book (...) back in your pocket ten times over in the first year. It's fabulous. I'm terribly impressed with the book."

-- Dick Mathes, ABR, CCIM, CRB, CRS, GRI, Home Realty Group, Mason City, IA