Consumer Behavior (8th Edition)
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| Consumer Behavior (8th Edition) | |||||||||||||||||||||||||||||
| Reader Reviews 1 - 3 of 3 | |||||||||||||||||||||||||||||
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| Reader Reviews Below Sorted by Newest First | |||||||||||||||||||||||||||||
| 09-30-08 | 5 | (NA) |
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this is a really great consumer behavior textbook for those who are interested in understanding the how marketing is applied in the ever-changing environment. highly recommended by marketing professors too!
(Review Data Last Updated: 2008-10-23 03:57:35 EST)
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| 09-29-08 | 4 | (NA) |
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The product was in a reasonable condition and for the price it was a good option!
(Review Data Last Updated: 2008-10-23 03:57:35 EST)
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| 03-22-07 | 5 | 1\1 |
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Useful book, includes thinking on both consumer behavior and relevant market strategies. Good read for marketing beginners.
(Review Data Last Updated: 2008-10-01 04:05:42 EST)
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